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Nine By Blue founder Vanessa Fox is author of the critically acclaimed Marketing in the Age of Google: Your Online Strategy IS Your Business, which has been called the “search marketing bible” by technology leaders. Be sure to pick up your copy today.
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Category: Office Hours
October 19, 2011
Today on Office Hours Vanessa discusses how people are both happy and unhappy with Google at the moment. She offers a recap of Google Panda developments saying that they are using different algorithms to evaluate different websites. She describes this update as different from those of the past because instead of occurring once every … Continue reading »
September 28, 2011
On this episode of Office Hours Vanessa opens the chat room to answer the question about important books on advertising in the age of Google then continues by talking about interesting integrations between journalism, search and social media. Vanessa continues with discussion around the new updates with Google News. She sites the interesting … Continue reading »
September 21, 2011
Vanessa starts us off by addressing pagination since this has been a hot topic in the last year. How does it work? How should we use it? Google had new options for this? Great! Vanessa covers the basics about rel=”next” and rel=”prev”, article pagination vs ecommerce pagination, and the cases where you just … Continue reading »
July 28, 2011
Google announces Panda 2.3, which is the first time that sites have seen a comeback. Vanessa talks about the common thread that she see’s in sites that have come back. Bing has confirmed that they are supporting Google’s crawlable AJAX Standard. The conversation continues about page speed, content readability, keyword density, and the … Continue reading »
October 14, 2010
Vanessa recaps SMX East- touching on Local Search, Rich Snippets and Facebook’s social data being indexed in Bing. Articles mentioned: Should Local Restaurants Care About Local Search? Google Search now supports Microformats and Adds Rich Snippets Bing: Now with Extra Facebook: See what your friends like Listen to the entire episode on Webmaster … Continue reading »
September 9, 2010
Vanessa takes questions about international SEO, before diving into a conversation about Google Instant that launched yesterday. Vanessa hypothesizes that people will find what they are looking for faster because it’s easier to get to what they want, but it’s not going to change searcher intent. Articles mentioned: SEO is Dead and/or irrelevant … Continue reading »