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Nine By Blue founder Vanessa Fox is author of the critically acclaimed Marketing in the Age of Google: Your Online Strategy IS Your Business, which has been called the “search marketing bible” by technology leaders. Be sure to pick up you copy today from Amazon.com.
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Category: Office Hours
May 13, 2010
Vanessa’s book is now officially out! Buy a copy today at Amazon, or Barnes and Nobile. Tune in Next week for a book give away on Office Hours!
Vanessa talks about her upcoming events: Personal Democracy Forum, SMX Advanced and more!
She then launched into her first topic: Microsites aren’t very good. Some people think it’s easier to build a site that goes with a promotion, but once you have promotion after promotion, are you able to keep them all up? Vanessa talks about thinking about the long term.
Last, Vanessa discusses the MayDay update and all the buzz around it. She makes some suggestions on how to measure the changes.
Articles mentioned:
Microsites. A Bad Idea Most of the Time
Marketing in the Age of Google
Google MAYDAY Update Hitting Long Talk Ranking?
Listen to the entire show at Webmasterradio.fm
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