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Nine By Blue founder Vanessa Fox is author of the critically acclaimed Marketing in the Age of Google: Your Online Strategy IS Your Business, which has been called the “search marketing bible” by technology leaders. Be sure to pick up your copy today.
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Many of you in the search community have seen and talked to Eytan Seidman as he’s been around writing on the Live Search blog and speaking at conferences (not to mention that he’s been spending most of his time working on search).
He’s been at Microsoft a long time, and the time has come for him to start his own company. Sadly for those of us in Seattle, for him that also means moving to New York.
If you are involved in search in any way, you should definitely check out the interview I just posted to Search Engine Land that talks about Eytan’s career at Microsoft and the evolution of Live Search. At the end, I’ve embedded a YouTube video with lots of Eytan’s search friends. You would think we might wish him well and give him advice. But mostly we talk about Buffy and his bad bowling skills. You don’t want to miss it.
Eytan, Live Search, Buffy, Bears, Bunnies, The Tin Man, and Root Shrews. Also Squirrels.

Scott Blomquist, now Eytan–why do these MS search people keep leaving to form startups with their brothers? Siblings are a problem.