-
Nine By Blue founder Vanessa Fox is author of the critically acclaimed Marketing in the Age of Google: Your Online Strategy IS Your Business, which has been called the “search marketing bible” by technology leaders. Be sure to pick up your copy today.
More Information »
Vanessa Fox
- LEARN MORE »
In Categories:Corporate, Todd Nemet, Vanessa Fox
- LEARN MORE »
Vanessa Fox will give a guest lecture at the Tepper School of Business’s ‘Strategic Uses of IT’ class.
In Categories:Vanessa Fox
- LEARN MORE »
This un-conference will convene a trans-partisan tribe of open government advocates from all walks — government representatives, technologists, journalists, developers, NGOs, wonks and activists — to share knowledge on how to use new technologies to make our government transparent, accountable and meaningfully accessible to the public.
In Categories:Media/Academic, Corporate, Vanessa Fox
- LEARN MORE »
The Valley of the Sun Chapter, Society of Professional Journalist (SPJ) pays tribute to working journalists and others at its annual Arizona Freedom of Information Awards Reception.
Vanessa Fox is Keynoting this event: “Will Google Get Into the News Business?”In Categories:Marketing, Vanessa Fox
- LEARN MORE »
Technical SEO Track
Solving the Big URL Issues
URLs continue to be a key technical obstacle to search engine optimization. Internal and external linking structure, URL formats, parameters, faceted navigation, breadcrumbs, tracking codes, pagination, canonicalization options, hyphens and underscores. What really matters? What should you rewrite and what should you leave alone? And what’s the best way to redirect, rewrite, track, and monitor the changes? We’ll break it all down for you with actionable steps you can use to evaluate and improve your site’s crawl efficiency, indexing percentage, and ultimately get more search traffic.Actionable Metrics and Diagnostics
We have hundreds of data points to track how the search engines and visitors are accessing our sites, but what’s really actionable and what’s not worth spending time on? How can you best use data to diagnose issues and make improvements to your site? In this session, we’ll show you how to cut through the clutter and zero in on what’s really important.Industrial Strength SEO
Managing SEO for a large web site isn’t for the faint of heart. You’ve got major technical challenges, such as dealing with content management systems, optimizing for thousands or millions of keywords, multiple domains, often in multiple countries, constantly changing content… and those don’t even factor in the major “people challenges” of training and managing diverse teams, dealing with competing stakeholders, placating meddling executives… and the beat(ing) goes on. In this session, our panel of experts have all wrestled with SEO for huge websites and won, and share their unique insights and battle scars.Build It Better: Site Architecture For The Advanced SEO
Think you’ve covered all the on-the-page factors to ensure better rankings? Think again. This session reviews beyond-the-basics areas you should be considering, including one of the hottest new factors to come along – speeding up your site.Analytics & Conversion Track
Credit Where Credit Is Due: Demystifying Attribution
Measuring ROI is key to effective online acquisition efforts. When you know what’s working (and what isn’t), you can react quickly. Just as important are the insights online data can give you about your customers: what were they searching for that caused them to buy? Did that display ad make all the difference? Unfortunately, attributing all conversions to the last click is easy to do with current analytics products, yet doing so obscures real customer data and effectiveness measurements. This panel will provide real answers on how to track a customer’s searches through all phases of the buying cycle, how to measure cross channel “assists,” and how to avoid the dangers of last click attribution.SEO Track
Ask The SEOs
Some experts say content is king. Others maintain that acquiring quality links is the killer ranking factor. Still others swear by bleeding-edge SEO techniques that run the risk of drawing penalties and having sites banned by search engines altogether. In this no-holds-barred, all-questions-welcomed session, you’ll get a full-spectrum view of cutting-edge thinking and have your own opportunity to ask for SEO advice from some of the most respected and trusted search engine optimizers in the business.In Categories:Corporate, Marketing, Vanessa Fox
- LEARN MORE »
How Not to Fail at SEO
It is pretty easy not to have the SEO best practices and standards built into your site. Many companies aren’t familiar with the research, nor do they do the research necessary. We’ll cover some of the biggest fails we’ve seen in SEO and how to avoid them.In Categories:Marketing, Vanessa Fox
- LEARN MORE »
A night hanging out with Vanessa Fox: she’ll spend about 15 minutes talking about what she’s up to. Then we’ll open it up to brass tacks conversation, where we’ll discuss what we’re working on and how an effective search strategy can make a difference. Drinks will follow.
In Categories:Vanessa Fox
- LEARN MORE »
Vanessa will be speaking on the evolution of search as a tool and driver of innovation, looking at what the industry may have in store with a focus on how businesses are using search to increase reach and engagement with users or consumers.
In Categories:Vanessa Fox
- LEARN MORE »
Chris Baggott moderates a live Q and A with Vanessa Fox about her book, Marketing in the Age of Google. First 25 registrants will receive a copy of Vanessa’s book!
In Categories:Vanessa Fox
- LEARN MORE »
Vanessa Fox will be joining the nationally syndicated Leslie Marshall Show to discuss her book, “Marketing in the Age of Google,” and Rick Santorum’s ‘Google problem’ as an example of bad political Search Engine Optimization.
In Categories:Marketing, Vanessa Fox
- LEARN MORE »
Vanessa will guest lecture for the Walter Cronkite School of Journalism, as well as be a part of their Must See Monday Series on April 19.
In Categories:Media/Academic, Vanessa Fox
- LEARN MORE »
Search Goes Local: The State of Local Search and How To Connect With Local Audiences
With the convergence of mobile devices and our ubiquitous use of search, nearly 30% of all queries have some local intent and around 15% of all searches are done on a mobile device. Learn the latest in how we search for local information and the best ways an organization with local interest can take advantage of that.
In Categories:Marketing, Vanessa Fox
- LEARN MORE »
Vanessa Fox “A Blueprint for Search”
Search has become the primary way that we navigate the web, but our marketing strategies don’t always keep this in mind. Come learn from the mistakes of big brands and leave with actionable tips you can implement right away
In Categories:Vanessa Fox
- LEARN MORE »
Ignite captures the best of geek culture in a series of five-minute speed presentations. Each speaker gets 20 slides that auto-advance after 15 seconds. Come see what Vanessa has to say!
In Categories:Marketing, Todd Nemet, Vanessa Fox
- LEARN MORE »
This advanced, cutting edge seminar for lawyers and legal marketers will cover online marketing and social media tactics as well as online reputation management best practices. Attendees will hear directly from technology leaders about the trends that are changing the face of the legal industry and learn hands-on skills to bolster their online presence and drive prospective clients to their firm.
In Categories:Marketing, Vanessa Fox
- LEARN MORE »
Prominent consultant, blogger and author Vanessa Fox will share secrets about using search engine optimization in enterprise and investigative reporting. She will also demonstrate techniques for building Internet audiences.
Fox helps journalists understand how Google and other search engines crawl the Web, and she pinpoints techniques that enable stories and websites to rise above the rest. She is considered one of the country’s foremost experts in building online audiences and acquiring customers.
Fox is the author of “Marketing in the Age of Google,” and formerly worked for both Google and AOL. She created Google’s Webmaster Central, which enables users to track Internet traffic. She currently runs her own company, Nine by Blue, and is a popular speaker at many conferences.
The program will begin at 9:30 a.m. and conclude at 11 a.m. in the Murrow Room at the National Press Club. There is no charge, but reservations are required at nnottingham@press.org.
The program is part of a year-long series on “Investigative Reporting in the New Media Environment” sponsored by the Eric Friedheim National Journalism Library and the Club’s Professional Development Committee. The series is conducted through a grant from the Ethics and Excellent in Journalism Foundation
In Categories:Vanessa Fox
- LEARN MORE »
SMX Advanced is the only search marketing conference designed exclusively for experienced internet marketers. Sessions are fast-paced, Q&A-packed, frequently controversial, always informative…and don’t stop to cover the basics. Fluent in search engine marketing? Come to SMX Advanced and engage with others who speak your native language.
Be a leader among the leaders in search marketing by attending. Influencing industry developments is an essential mission of SMX Advanced, which connects search marketers, decision makers from the search engines, and other key industry stakeholders. You’ll participate in conversations orchestrated to debate thorny issues and move the industry forward.
And there will be plenty of learning and sharing. The most accomplished search marketers in the world will present cutting edge tips for driving traffic and increasing conversions from paid search advertising, SEO, social media marketing, search analytics and more.
In Categories:Marketing, Vanessa Fox
- LEARN MORE »
Surviving and Thriving in a Changing Industry
Social and Search
Panelists will discuss social search and what journalists need to consider in using social search to conduct research and to attract readers to their stories. Learn about new social media tools that are available to journalists, including curation tools, and how those interact with search, both through the major search engines and their own internal search functions.
- Beth Shankle, NPC Director of Research (moderator)
- Vanessa Fox, president of Nine by Blue, who built Google’s Webmaster Central
- Joe Webster, former digital marketing director at the Associated Press and central to AP’s move into social mediaConstructing Content for Online Audiences
The publishing medium shouldn’t significantly change the content, but how readers consume information online and how search engines and news aggregators collect and display content is important to consider. Why do some images rank in search engines and other don’t? What meta data is used by search engines? What is important for local stories and local searches? We’ll look at headlines, images, videos, and other page elements and provide best practices for ensuring your content is seen by the widest possible audience.
- Vanessa Fox, president of Nine by Blue, who built Google’s Webmaster CentralIn Categories:Media/Academic, Vanessa Fox
- LEARN MORE »
Webinar with startup founders on intelligent site architecture to maximize SEO efficiency
In Categories:Marketing, Vanessa Fox
- LEARN MORE »
Vanessa is organizing and speaking on a number of panels, listed below.
Use Searcher Personas To Connect SEO To Conversion (9/13/11 3:45pm)
We all know that audience engagement doesn’t start at a web site. It starts at the search box. And it’s not enough to rank well for high volume queries. To be successful, you have to rank well for the right queries and then convert searchers once they click from the search result to your site. In this session, we’ll show you a clear process that takes business goals and search data and turns them into a blueprint for creating a user experience that starts at the search box and ends with conversion.
Duplication, Aggregation, Syndication, Affiliates, Scraping, and Information Architecture (9/14/11 10:45am)
We’ll sort through the bewildering world of near duplication due to issues such as manufacturer feeds into your site, syndication to other sites, international sites, and aggregation of data sources. How can a well-planned information architecture mimimize the search obstacles and how can you best handle unavoidable duplication to avoid PageRank dilution, being classified as “thin affiliate”, “thin content” or low quality site by search engines?
Schema.org, Rel=Author & Meta Tagging For 2012 (9/14/11 1:30pm)
The search engines have been kind to SEOs recently, adding a number of new tools that when used properly promise to improve visibility and rankings for certain types of content. Schema.org, a joint alliance between Google, Microsoft, and Yahoo provides a common foundation of support for a set of microdata types. Google’s rel=author tag enables content sites to help identify their authors on the site and across the web. And other meta tags have either gained prominence or become less important. Come find out how to take full advantage of all of these new goodies.
Real Answers For Technical SEO Problems (9/14/11 3:30pm)
Some technical SEO issues can be really tough to troubleshoot and fix. We’ll dive deep into how to diagnose the root cause of issues and how to get them fixed once and for all.
Making Data From Google Webmaster Central & Bing Webmaster Tools Actionable (9/14/11 5pm)
The search engines make more and more data available all of the time, but how can you determine priority and impact to use that information to influence your overall marketing and technical development roadmap. What does the data really mean and how can you use it to your advantage?
Pagination & SEO (9/15/11 9am)
What’s the best way to implement complex, paginated sites for effective indexing and ranking? It may not be using conventional wisdom, despite what Google has said to the contrary. Come hear our panelists discuss controversial, but undeniably effective ways to use the rel=canonical and noindex tags and other ways to emphasize (or diminish) the importance of pages within your site.
Beyond Rankings: Actionable SEO Reports Your Boss Will Love (9/15/11 12:45pm)
Still doing search ranking reports for your boss or clients, even though you personally think they’re useless? Or maybe you’re not doing them, but you’re still looking for new ways to show that your SEO campaigns are working. In this session, learn new ways to mine and combine data to create reports that focus on what really matters most to your boss or clients, and provide a path for future SEO work.
Ask The SEOs (9/15/11 2pm)
In this no-holds-barred, all-questions-welcomed session, you’ll get a full-spectrum view of cutting-edge thinking and have your own opportunity to ask for SEO advice from some of the most respected and trusted search engine optimizers in the business.
In Categories:Marketing, Vanessa Fox
- LEARN MORE »
How To Best Engage Readers Through Google News
Google’s algorithms work to surface unique content that match searcher needs in both web search and Google News, but news-specific ranking takes into account additional facets such as spikes in interest, recency, and authority.
Google faces additional hurdles in indexing news content as well. For instance, Google can’t access content behind paywalls. What does that mean for syndicated and subscription content? Fortunately, Google has a number of options available for publishers, including source attribution tags, first-click free programs and more. Get the details on how Google News works and ranks content, how to best take advantage of the news programs Google offers, and get all of your questions answered directly from Google.
Vanessa will be leading a session with David Smydra, the Product Specialist for Google News, and works with publishers to ensure accurate inclusion and crawling of their news Web sites. He also relays publisher and user feedback to the engineers who develop Google News. David has worked in book publishing, magazine publishing, and as a newspaper reporter. His local and environmental reporting earned awards from the California Newspaper Publishers’ Association in 2008. He studied English at Kenyon College and the University of Virginia, and earned an M.A. from the Graduate Program in Journalism at Stanford University.
In Categories:Media/Academic, Vanessa Fox
- LEARN MORE »
Tune in to the National Dialogue on Improving Federal Websites!
Vanessa will be gathering together all of the ideas discussed thus far and beginning to talk about a plan of attack.
If you have ideas or want to help, just show up tomorrow and start typing! If you aren’t available tomorrow but want to get involved, there’s still plenty of time! The dialogue goes through the end of next week. And please drop in on the discussions happening in all the topics. Operating in silos doesn’t work anymore — search, usability, design, accessibility, social media, customer service — it’s all part of one larger effort to make sure those who need government information and services can find it easily.
In Categories:Media/Academic, Vanessa Fox
- LEARN MORE »
Vanessa will be guest-moderating the first-ever Business on Main Twitter chat (#bomchat). The topic for the evening will be “Go Local on the Web.” Tell us how you’ve used the Web to drive foot traffic to your storefront, increase sales and improve customer sentiment for your small business.
Follow along on Twitter by using the #bomchat hashtag.
For more info on how the chat works and sample questions visit businessonmain.msn.com
In Categories:Media/Academic, Vanessa Fox
- LEARN MORE »
Come watch this lively and provocative debate between Vanessa Fox (representing SEO) and Ben Elowitz (representing SMO) as they duke it out about the merits of SEO vs. SMO. Learn which practice drives the most long-term value for a media company and better understand the core differences and advantages/disadvantages of each practice. This candid debate will give you an insightful perspective on which practice you should prioritize to ensure success for your business.
http://www.web2expo.com/webexny2011/public/schedule/detail/21315
In Categories:Marketing, Vanessa Fox
- LEARN MORE »
Vanessa will be one of seven judges at Hacking Seattle News!
Hacking Seattle News is a Startup-Weekend inspired hackathon to build a news model for Seattle. Come with your ideas or ready to help others execute their ideas. Ideas will be pitched on Friday night. Then teams will be required to use open source technologies to develop their prototypes. And the resulting work product will be open source so that anyone will be able to develop it further.
Participants are developers, designers, and any techies who believe the news model can be improved.
There is a $10,000 cash prize that will be awarded to the winning team.
To register and read more about the event visit hackingseattlenews.com
In Categories:Media/Academic, Vanessa Fox
- LEARN MORE »
Superstars of Persuasion
Vanessa will be talking about her book Marketing in the Age of Google and discussing what lawyers need to know and what you need to talk to your IT/SEO people about. Join Vanessa after the talk for a question and answer session.
For more info visit associationdatabase.com
In Categories:Media/Academic, Vanessa Fox
- 25 Oct 2011
Marketing in the Age of Facebook - Search or Social? 1300 1st Avenue Seattle, WA 98101-2003LEARN MORE »Join Vanessa and the Social Media Club Seattle (SMC Seattle) on Tuesday, October 25 at the Seattle Art Museum for her talk Marketing in the Age of Facebook – Search or Social? where she will discuss the intersection of search and social and how to harness the power of holistic marketing (search AND social) for increased brand awareness.
These days, the hip question to ask is whether to invest resources in SEO or social media. But if you get rid of the silos and instead focus on reaching your audience and solving their problems, you can reach customers via both search and social media more easily than if you just focused on one or the other.Buy tickets here
In Categories:Media/Academic, Vanessa Fox
- LEARN MORE »
Moving Beyond the SEO Silo: Integrating Search with User Experience For Better Audience Acquisition and Engagement
More and more these days, user interaction with web sites begins with the search box on Google. Learn how building searcher personas that focus on task-based analysis of search behavior can increase web site usability, customer engagement, and overall visitors. Find out how to use free search data to augment market research, customer surveys, and focus groups. Vanessa Fox, creator of Google’s Webmaster Central and author of the book Marketing in the Age of Google, will show you why our evolution into a searching culture requires a fundamental shift in how we think about the user experience, well beyond simply accommodating search engine optimization.
In Categories:Marketing, Vanessa Fox
- 15 Nov 2011
The National Press Club Book Fair and Authors' Night 529 14th St. NW, 13th Floor Washington, DCLEARN MORE »Vanessa will be joining more than 90 nationally known writers autographing and selling their books at the Club’s 34th annual Book Fair & Authors’ Night from 5:30 to 8:30 p.m. on Tuesday, Nov. 15, 2011. The evening will combine a night of literary fun with a fundraiser that helps make possible cutting-edge journalism training at the Eric Friedheim National Journalism Library, college scholarships and awards for excellence in journalism.
Read more about the Book Fair at press.org/bookfair and more about the event here.
In Categories:Marketing, Vanessa Fox
- LEARN MORE »
Vanessa will be moderating and speaking at a number of panels, listed below.
Real Answers For Technical SEO Problems (#smx #22C)
Some technical SEO issues can be really tough to troubleshoot and fix. We’ll dive deep into how to diagnose the root cause of issues and how to get them fixed once and for all.
Moderator: Vanessa Fox, Contributing Editor, Search Engine Land (@vanessafox)
Q&A Moderator: Chris Silver Smith, President, Argent Media (@si1very)
Speakers:
Adam Audette, President, RKG (@audette)
Jonathan Hochman, Founder, Hochman Consultants
Maile Ohye, Senior Developer Programs Engineer, Google Inc. (@maileohye)Schema.org, Rel=Author & Meta Tagging Best Practices (#smx #23C)
The search engines have been kind to SEOs recently, adding a number of new tools that when used properly promise to improve visibility and rankings for certain types of content. Schema.org, a joint alliance between Google, Microsoft, and Yahoo provides a common foundation of support for a set of microdata types. Google’s rel=author tag enables content sites to help identify their authors on the site and across the web. And other meta tags have either gained prominence or become less important. Come find out how to take full advantage of all of these new goodies.
Moderator: Vanessa Fox, Contributing Editor, Search Engine Land (@vanessafox)
Q&A Moderator: Janet Driscoll Miller, President and CEO, Search Mojo (@janetdmiller)
Speakers:
Dennis Goedegebuure, VP Internet Marketing, Geeknet Inc (@TheNextCorner)
AJ Kohn, Owner, Blind Five Year Old (@ajkohn)
Navneet Virk, Director, Optimization, Roundarch Inc.Making Data From Google Webmaster Central & Bing Webmaster Tools Actionable (#smx #24C)
The search engines make more and more data available all of the time, but how can you determine priority and impact to use that information to influence your overall marketing and technical development roadmap? Learn what the data really mean and how can you use it to your advantage.
Moderator: Vanessa Fox, Contributing Editor, Search Engine Land (@vanessafox)
Q&A Moderator: Jeff Ferguson, CEO, Fang Digital Marketing (@fangdigital)
Speakers:
Vanessa Fox, Contributing Editor, Search Engine Land (@vanessafox)
Neil Walker, CTO, Just Search LtdDuplication, Aggregation, Syndication, Affiliates, Scraping And Information Architecture (#smx #25C)
We’ll sort through the bewildering world of near duplication due to issues such as manufacturer feeds into your site, syndication to other sites, international sites, aggregation of data sources, boilerplate content, and pagination. How can a well-planned information architecture minimize the search obstacles and how can you best handle unavoidable duplication to avoid PageRank dilution, being classified as “thin affiliate”, “thin content” or low quality site by search engines? What’s the best way to implement complex, paginated sites for effective indexing and ranking? We’ll talk through all the options, including rel=canonical, rel=next/prev, noindex, nofollow, faceted navigation, and URL parameters.
Moderator: Vanessa Fox, Contributing Editor, Search Engine Land (@vanessafox)
Q&A Moderator: Corey Morris, SEO Strategist, emfluence (@coreydmorris)
Speakers:|
Rudy De La Garza, Manager, Corporate Search Engine Optimization, Bankrate.com
Gabe Gayhart, SEO Manager, PriceGrabber / Experian Interactive (@datguygabe)
Nick Roshon, SEO Strategist, iCrossing (@nickroshon)
Kent Yunk, VP and SEO Strategist, Roaring Pajamas (@kymktg)Ask The SEOs – Open Q&A Forum (#smx #33A)
We’ve assembled a panel of experts with more than 200 years of SEO experience combined. They stand ready to provide answers to any of your questions relating to organic search. There’s no PowerPoint, just plenty of time to answer your questions on a range of SEO topics.
Moderator: Danny Sullivan, Editor-in-Chief, Search Engine Land (@dannysullivan)
Q&A Moderator: Michelle Robbins, Director of Technology, Third Door Media, Inc. (@MichelleRobbins)
Speakers:
Alex Bennert, In House SEO, Wall Street Journal (@seosylph) (Q&A Speaker)
Greg Boser, SVP of Search Services, BlueGlass Interactive, Inc. (@GregBoser) (Q&A Speaker)
Bruce Clay, President, Bruce Clay, Inc. (@bruceclay) (Q&A Speaker)
Vanessa Fox, Contributing Editor, Search Engine Land (@vanessafox) (Q&A Speaker)
Todd Friesen, Director of SEO, Performics (@oilman) (Q&A Speaker)
Rae Hoffman-Dolan, CEO, Sugarrae SEO Firm (@sugarrae) (Q&A Speaker)In Categories:Marketing, Vanessa Fox
- LEARN MORE »
This webinar, presented by O’Reilly Media is available to view on demand.
In this webcast presentation you will learn:
- How building searcher personas can increase web site usability, customer engagement, and overall visitors
- Find out how to use free search data to augment market research, customer surveys, and focus groups
In Categories:Marketing, Vanessa Fox
- LEARN MORE »
Building search-friendly code and infrastructure can open the door to millions of searchers looking for your products and services.
In this webcast you will learn:
- How search engines crawl and index sites
- The common technical issues preventing your content from being indexed and ranked
In Categories:Marketing, Vanessa Fox
- LEARN MORE »
Irvine Micropreneur Program – This webinar is aimed at those running small businesses who are new to gaining customers from unpaid search.
Each week, over a billion people search the Web using Google and Bing. Those are your customers, typing in exactly what they’re looking for. The search engines make this data freely available, so every business can easily learn exactly what customers are interested in. If you’re a real estate agent, you can find out what neighborhoods people are searching for most. If you want to build the next generation of accounting software, you can learn in advance what accounting problems people are having and what features they’d like to see in their current software package. Once you learn what searchers look for most, you can make sure your product matches their needs and your website content answers their questions.
In this webinar, you’ll learn:
- What free keyword research tools are available and how to use them
- How to quickly and easily use the data to construct audience profiles
- How to use these profile and research to better meet customer meets, build better products, and get more search traffic to your web site
In Categories:Marketing, Vanessa Fox
- LEARN MORE »
Legal Marketing in the Era of Social Media
A search engine optimization strategy is a critical component for all lawyers seeking to enhance their reputation and attract more business online. Vanessa Fox, author of the book Marketing in the Age of Google and the creator of Google Webmaster Tools, will provide a clear outline for how lawyers can optimize their website to stand out in organic searches. Focusing on quality content and the customer experience, as well as keyword selection and getting indexed, lawyers will learn a comprehensive approach for achieving the search goal that matters most: engaging with the people who want to find information about your services. She will address issues around multimedia content, highlight common mistakes organizations make when optimizing their sites and cover how to track and measure SEO success.
Get the early bird by registering before December 31st!
In Categories:Marketing, Vanessa Fox
- LEARN MORE »
Real Answers For Technical SEO Problems – 10:45AM (May 16th)
Some technical SEO issues can be really tough to troubleshoot and fix. We’ll dive deep into how to diagnose the root cause of issues and how to get them fixed once and for all.Ask The Search Marketing Experts – Open Q&A – 4:30PM (May 16th)
Get solutions to your most vexing search marketing challenges from our panel of veteran search marketing experts. Powerpoint free!In Categories:Marketing, Vanessa Fox
- LEARN MORE »
Breaking The Speed Limit: Faster Sites Win! - 3:30pm-4:45pm (June 5)
There’s a speed limit Google wants you to break, that of making your site as fast as possible. Speed counts toward improving your rankings; slow sites can be harmed. This session looks at how to make your site faster.
Pagination & Canonicalization For The Pros - 10:45am-Noon (June 6)
Reporting the canonical version of a web page is tough when the page is actually broken into several parts. This session looks at how to do pagination right using the canonical tag or through other options.
In Categories:Marketing, Vanessa Fox
- LEARN MORE »
In an age of “no boundaries,” we’re faced with increasing complexity and also limitless opportunity. The keynote speakers and breakout presenters at the Summit will help you answer those challenges with action, for yourself and your organization. We’ll be celebrating (our community). We’ll be learning (a lot). And we’ll be surrounded by other digital professionals as we do it.
In Categories:Marketing, Vanessa Fox