Buy The Book
Nine By Blue founder Vanessa Fox is author of the critically acclaimed Marketing in the Age of Google: Your Online Strategy IS Your Business, which has been called the “search marketing bible” by technology leaders. Be sure to pick up you copy today from Amazon.com.
More Information »
Nine By Blog
I love the Google AdWords Keyword Tool. I use it all the time and I demo it a lot when speaking at events. But I have no idea what the URL is. When I want to use it, I just do whatever else does whenever they want to go to any site on … Continue reading »
May 11, 2010
This morning, TechFlash noted that Drugstore.com is expanding its microsite strategy around product categories. The growing list now includes: deluxesalonsupply.com beauty.com visiondirect.com sexualwellbeing.com athisbest.com thenaturalstore.com allergysuperstore.com Possibly you can already tell based on my headline that I think this is not the awesomest strategy ever. I could call it short-sighted, misguided, any number … Continue reading »
April 4, 2010
Last week, I gave a workshop about local search at O’Reilly’s Where 2.0 conference. (I also did a short video on the topic.) One of the things I talked about was how important it is for local businesses to be visible in web search and map search results. After all, over 90% of … Continue reading »
If you’re in the Santa Monica area Wednesday evening, stop by Yahoo between 4:30 and 7 for food, drinks, site reviews, discussion, and Q&A time. We’ll cover anything you want related to search acquisition, search-friendly web development, content strategy, and web analytics. Sign up at upcoming!
August 14, 2009
Sometimes, we take branded search (searches for your brand name or domain name) for granted. We just assume that people who know our name will find us. Today, I wanted to book a flight on BMI (more accurately known as British Midlands Airways). First, I tried direct type in to bmi.com. That was … Continue reading »
August 3, 2009
Come on by the Kit Cat Theatre in Seattle tonight for Ignite 7! In five minutes, I’ll tell you everything you need to know so that you never eat boring and non-delicious food again. Because seriously, life’s too short to eat bad food. Then Wednesday evening, I’ll be hosting a Jane and Robot … Continue reading »
Welcome to the Nine By Blog where you'll find commentary and breaking news from the online marketing industry. Be sure to join in the discussion in the comments section. For reference material and detailed analysis visit the learning center.
Categories
- Blog (183)
- Content Strategy (29)
- Integrated Marketing (26)
- Technical Web Development (23)
- Events (9)
- SEO Fundamentals (4)
- Ranking and Display (3)